TRIP CBD Drinks & Oils: Finding Calm in the Everyday Chaos

Fiona talks to Olivia Ferdi, co-founder of TRIP CBD Drinks & Oils about how UK consumers are now spending millions of pounds on their delicious drinks and dinky little dropper bottles.

TRIP is the UK's best-selling CBD drinks company. Since its launch in 2019, UK consumers have spent literally millions of pounds on Trip's delicious CBD infused canned drinks, as well as on their dinky little dropper bottles of CBD oils. 

Fiona speaks to co-founder Olivia Ferdi about leaving her law career to step into the unknown, about how she and her husband have created a mainstream category out of something that had tremendous barriers to purchase up until now, and we learn how the Trip team have had to drive demand in the old fashioned way through experience and word of mouth rather than through paid advertising.