How COOK Grew to £130M With NO External Investment

Cook is an award winning frozen meals company based in the UK.  It’s turnover of £130M comes from its it 98 retail stores and 1000 concessions that it supplies from it’s own manufacturing facilities.  Yet some 28 years from inception, the business still doesn’t sell to any major grocery retailersFounder Ed Perry tells me how he has managed to keep the business 100% privately owned, how their passion for creating a great company culture plays a central role in what they do, and how- to achieve their mission- they still cook using the same ingredients and techniques that a good cook would use at home in order Could you #Payitforward?If you enjoy this episode & it has helped you in some way, will you take 3 mins to leave a review on your podcast app?This small gift from you has a big impact on me ... and on my business. Thank you 🙏Don't miss your favourite brands talk about how they grew their inspirational businesses!Click the Follow button beside Brand Growth Heroes on your podcast appFollow Brand Growth Heroes here on Instagram, Tiktok, LinkedinBecome part of the Brand Growth Heroes community! Sign up here for news and information on Brand Growth Heroes Accelerator Programme