Show
Episode
6
- Season
4
How Bio&Me's 'Good for your Gut' Ranges are Driving Growth Across TWO Categories
September 22, 2021
Summary
Fiona talks to The Gut Health Doctor, Dr. Meghan Rossi, and co-founder John Walsh about the growth of future insurgent brand Bio&Me across the Cereal & Dairy categories.
Description
Bio&Me offers consumers a range of granolas, porridges mueslis and yoghurts, all of which are allowed to carry the claim 'Good for your Gut'. In this episode:
- Dr. Meghan and Jon tell us why Meghan started Bio&Me instead of working with some well-known Big Food brands
- The science behind why Bio&Me was the first to be allowed to say that their products are 'Good for your Gut'
- How business is going now, and where it's going to next!
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